TechnoBrands [electronic resource] : how to create & use "brand identity" to market, advertise & sell technology products / Chuck Pettis.
Material type: TextPublication details: New York : AMACOM, c1995.Description: 1 online resource (xiii, 222 p.) : illISBN:- 0585039291 (electronic bk.)
- 9780585039299 (electronic bk.)
- 620/.006/8 20
- HC79.H53 P48 1995eb
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Includes bibliographical references and index.
Description based on print version record.
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