Winning e-learning proposals [electronic resource] : the art of development and delivery / Karl M. Kapp.
Material type: TextPublication details: Boca Raton, Fla. : J. Ross Pub. : Institute for Interactive Technologies, c2003.Description: 1 online resource (xxxi, 333 p.) : illISBN:- 1423773578 (electronic bk.)
- 9781423773573 (electronic bk.)
- 9781932159042 (alk. paper)
- 1932159045 (alk. paper)
- Winning electronic-learning proposals
- 658.3/12404 21
- HF5718.5 .K37 2003eb
Includes bibliographical references (p. 317-322) and index.
The e-learning business acquisition process -- Receiving the RFP -- Review the RFP -- Defining the problem -- Conceptualizing a winning solution -- Good writing is essential -- Charts, graphs, illustrations and other eye catchers -- Team writing -- Front matter -- Executive summary -- Description of the problem/overview of solution -- Solutions -- Project management and schedule -- Budget -- Calculating return on investment -- Corporate capabilities -- The appendix -- Presenting a winning proposal.
Annotation Kapp (interactive/instructional technologies, Bloomsburg U., Pennsylvania) presents all of the essentials of developing, writing, and presenting "e-learning"<-->the delivery of training materials, information, and content directly to an employee's computer desktop using Web browser technology. Coverage includes obtaining and reviewing e-learning requests for proposals and step-by- step instructions on writing and presenting proposals. For learning officers, project managers, entrepreneurs, consultants, instructional design students, and employees in e-learning firms. Annotation (c)2003 Book News, Inc., Portland, OR (booknews.com).
Description based on print version record.
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