Online Public Access Catalogue (OPAC)
Library,Documentation and Information Science Division

“A research journal serves that narrow

borderland which separates the known from the unknown”

-P.C.Mahalanobis


The Regis touch : (Record no. 267036)

MARC details
000 -LEADER
fixed length control field 00905cam a2200241 a 4500
001 - CONTROL NUMBER
control field registouchnewmar00mcke
003 - CONTROL NUMBER IDENTIFIER
control field CaSfIA
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20140120101842.0
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field cr||||
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 930702s1986 enk | 000 ||eng|d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0201139642
035 ## - SYSTEM CONTROL NUMBER
System control number (UK-BiTAL)1d5d4983d34844318f044b084fa88bc6
035 ## - SYSTEM CONTROL NUMBER
System control number ()0201139642
040 ## - CATALOGING SOURCE
Modifying agency UD(29)
-- UK-BiTAL
-- BIBLIOS
-- CaSfIA
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name McKenna, Regis.
245 04 - TITLE STATEMENT
Title The Regis touch :
Medium [electronic resource]
Remainder of title new marketing strategies for uncertain times /
Statement of responsibility, etc Regis McKenna.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Reading, Mass. ;
-- Wokingham :
Name of publisher, distributor, etc Addison-Wesley,
Date of publication, distribution, etc c1986.
300 ## - PHYSICAL DESCRIPTION
Extent xii,178p. ;
Dimensions 21 cm.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing.
856 41 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="http://www.archive.org/details/registouchnewmar00mcke">http://www.archive.org/details/registouchnewmar00mcke</a>
Public note Free eBook from the Internet Archive
856 42 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="http://www.openlibrary.org/books/OL21180827M">http://www.openlibrary.org/books/OL21180827M</a>
Public note Additional information and access via Open Library
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type E-BOOKS

No items available.

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