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Library,Documentation and Information Science Division

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The portable MBA in entrepreneurship / [electronic resource] William D. Bygrave.

By: Material type: TextTextSeries: The Portable MBA seriesPublication details: New York : Wiley, c1994.Description: x, 468 p. : ill. ; 26 cmISBN:
  • 0471577804 (acid-free paper) :
  • 9780471577805 (acid-free paper)
Subject(s): DDC classification:
  • 658.02/2 20
LOC classification:
  • HD62.5 .B94 1994
Other classification:
  • 85.00
Online resources:
Contents:
The entrepreneurial process -- Opportunity recognition : the search for higher-potential ventures -- Entry strategies -- Market opportunities and marketing -- Creating a successful business plan -- Financial projections : how to do them the right way -- Venture capital -- Debt and other forms of financing -- External assistance for startups and small businesses -- Legal and tax issues -- Intellectual property -- Franchising -- Harvesting -- Entrepreneurship economics.
Summary: Offers a guide to entreprenuership from recognizing market opportunities to legal and tax issues.
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Includes bibliographical references (p. 451-456) and index.

The entrepreneurial process -- Opportunity recognition : the search for higher-potential ventures -- Entry strategies -- Market opportunities and marketing -- Creating a successful business plan -- Financial projections : how to do them the right way -- Venture capital -- Debt and other forms of financing -- External assistance for startups and small businesses -- Legal and tax issues -- Intellectual property -- Franchising -- Harvesting -- Entrepreneurship economics.

Offers a guide to entreprenuership from recognizing market opportunities to legal and tax issues.

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