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The television will be revolutionized [electronic resource] / Amanda D. Lotz.

By: Lotz, Amanda D, 1974-.
Material type: TextTextPublisher: New York : New York University Press, c2007Description: 1 online resource (xii, 321 p.).ISBN: 9780814752326 (electronic bk.); 0814752322 (electronic bk.); 9780814752197 (cloth : alk. paper); 0814752195 (cloth : alk. paper); 9780814752203 (pbk. : alk. paper); 0814752209 (pbk. : alk. paper).Subject(s): Television broadcasting | Television broadcasting -- United States | Television -- Technological innovations | Television broadcasting -- Technological innovations | TECHNOLOGY & ENGINEERING -- Television & VideoGenre/Form: Electronic books.Additional physical formats: Print version:: Television will be revolutionized.DDC classification: 384.550973 Online resources: EBSCOhost
Contents:
Understanding television at the beginning of the post-network era -- Television outside the box : the technological revolution of television -- Making television : changes in the practices of creating television -- Revolutionizing distribution : breaking open the network bottleneck -- Advertising after the network era : the new economics of television -- Recounting the audience : integrating new measurement techniques and technologies -- Television storytelling possibilities at the beginning of the post-network era : five cases.
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Includes bibliographical references (p. 295-301) and index.

Understanding television at the beginning of the post-network era -- Television outside the box : the technological revolution of television -- Making television : changes in the practices of creating television -- Revolutionizing distribution : breaking open the network bottleneck -- Advertising after the network era : the new economics of television -- Recounting the audience : integrating new measurement techniques and technologies -- Television storytelling possibilities at the beginning of the post-network era : five cases.

Description based on print version record.

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The television will be revolutionized by Lotz, Amanda D., ©2007
The television will be revolutionized by Lotz, Amanda D., ©2007
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