TY - BOOK AU - Haar,Jerry AU - Ortiz-Buonafina,Marta TI - Import marketing: a management guide to profitable operations SN - 0669156922 (alk. paper) AV - HF3031 .H23 1989 U1 - 658.8/48 19 PY - 1989/// CY - Lexington, Mass. PB - Lexington Books KW - Imports KW - United States KW - Foreign trade promotion KW - Foreign trade regulation KW - Importations KW - Etats-Unis KW - ram KW - Commerce extérieur KW - Promotion KW - Droit N1 - Includes bibliographical references (p. [219]-222); An introduction to import-marketing management -- The domestic environment of import activities -- An analysis of import markets -- Import-product strategy -- Import-channel strategy -- Import-promotion strategy -- Import-pricing strategy -- Processing the import transaction -- Traffic, customhouse brokerage, documentation, and insurance -- Import procedures UR - http://www.archive.org/details/importmarketingm00haar UR - http://www.openlibrary.org/books/OL2741280M ER -