TY - BOOK AU - Cannie,Joan Koob AU - Caplin,Donald TI - Keeping customers for life SN - 0814450083 (hardcover) : AV - HF5415.5 .C36 1991 U1 - 658.8/12 20 PY - 1991/// CY - New York, NY PB - American Management Association KW - Customer services KW - United States KW - Consumer satisfaction KW - Service à la clientèle KW - États-Unis KW - Consommateurs KW - Satisfaction KW - Préférences KW - ram KW - Service consommateurs KW - Etats-Unis N1 - Includes bibliographical references and index UR - http://www.archive.org/details/keepingcustomers00cann UR - http://www.openlibrary.org/books/OL1889851M ER -