TY  - BOOK
AU  - Francese,Peter K.
TI  - Marketing know-how: your guide to the best marketing tools and sources 
SN  - 0936889381
AV  - HF5415 .F73 1996
U1  - 658.83 
PY  - 1996///
CY  - Ithaca, N.Y.
PB  - American Demographics Books
KW  - Marketing
KW  - swd
KW  - Marktforschung
KW  - Marktinformation
KW  - USA
N1  - Includes index; Consuerm trends -- Marketing information -- The articles -- Private sources -- Federal government sources -- State and local sources -- Appendices
UR  - http://www.archive.org/details/marketingknowhow00fran
UR  - http://www.openlibrary.org/books/OL11507040M
ER  -