TY  - BOOK
AU  - Sherden,William A.
TI  - Market ownership: the art & science of becoming #1 
SN  - 0814402585 :
AV  - HF5415.13 .S515 1994
U1  - 658.8 20
PY  - 1994///
CY  - New York
PB  - American Management Association
KW  - Marketing
KW  - Management
N1  - Includes index
UR  - http://www.archive.org/details/marketownershipa00sher
UR  - http://www.openlibrary.org/books/OL1102845M
ER  -