TY  - BOOK
AU  - Chari VKN
AU  - Narasimhan VK
TI  - Advertisers vade-mecum: a guide to Indian advertising
U1  - 659.1058 
PB  - Madras
KW  - Advertising
KW  - India
KW  - Yearbooks
N1  - For further issues see : Indian Advertising Yearbook
ER  -