TY  - BOOK
AU  - Mesoudi,Alex
TI  - Cultural evolution: how Darwinian theory can explain human culture and synthesize the social sciences 
SN  - 9780226520445 
U1  - 306.01 23
PY  - 2011///
CY  - Chicago
PB  - University of Chicago Press
KW  - Social evolution
KW  - Culture
N1  - Includes bibliographical references and index; 1. A cultural species --
2. Cultural evolution --
3. Cultural microevolution --
4. Cultural macroevolution i: archaeology and anthropology --
5. Cultural macroevolution ii: language and history --
6. Evolutionary experiments: cultural evolution in the lab --
7. Evolutionary ethnography: cultural evolution in the field --
8. Evolutionary economics: cultural evolution in the marketplace --
9. Culture in nonhuman species --
10. Toward an evolutionary synthesis for the social sciences
N2  - Covering a range of topics, including fads, public policy, the spread of religion, and herd behavior in markets, this title shows that human culture is itself an evolutionary process that exhibits the key Darwinian mechanisms of variation, competition, and inheritance. It focuses on the ways cultural phenomena can be studied scientifically.
ER  -