TY - BOOK AU - Hisrich,Robert D. AU - Peters,Michael P. TI - Entrepreneurship: starting, developing, and managing a new enterprise SN - 0256086915 AV - HD62.5 .H577 1992 U1 - 658.4/21 20 PY - 1992/// CY - Homewood, IL PB - Irwin KW - New business enterprises KW - Management KW - Entrepreneurship N1 - Includes bibliographical references and index; A historical perspective -- Self-assessment and the entrepreneurial process -- Characteristics and background of entrepreneurs -- Creating and developing the business -- Developing and using a business plan -- The marketing plan -- The financial plan -- The organizational plan -- Sources of capital -- venture capital -- Going public -- Managing during early operations -- Managing a more established company -- Ending the venture -- Legal issues for the entrepreneur -- Franchising and direct marketing -- Intrapreneurship -- International business and entrepreneurship UR - http://www.archive.org/details/entrepreneurship00hisr UR - http://www.openlibrary.org/books/OL1539514M ER -