Concepts in strategic management and business policy : toward global sustainability / Thomas L. Wheelen and J. David Hunger.
Publication details: Delhi : Pearson, 2013.Edition: 13th edDescription: xxv, 513 p. ; illustrationsISBN:- 9788131770542
- 658.4012 23 W561
Item type | Current library | Call number | Status | Date due | Barcode | Item holds | |
---|---|---|---|---|---|---|---|
Books | ISI Library, Kolkata | 658.4012 W561 (Browse shelf(Opens below)) | Available | 136592 |
Includes indexes
Part I. Introduction to strategic management and business policy:
1. Basic concepts in strategic management --
2. Corporate governance --
3.Social responsibility and Ethics in Strategic Management --
Part II. Scanning the environment:
4. Environmental scanning and industry analysis --
5. Internal scanning and organizational analysis --
Part III. Strategy formulation:
6. Situation analysis and business strategy --
7. Corporate strategy --
8. Functional strategy and strategic choice --
Part IV. Strategy Implementation and Control:
9. Organizing for action --
10. Staffing and directing --
11. Evaluation and control --
12. Strategic Issues in Managing technology and Innovation --
13. Strategic Issues in Entrepreneurial Ventures and Small Businesses --
14. Strategic Issues in Not-for-Profit Organizations --
Part. V: Introduction to case analysis --
15. Suggestions for case analysis --
Appendices --
Glossary --
Name Index --
Subject Index.
This book presents a comprehensive study on the latest discussions in the discipline of strategic management and business policies. The focus in this edition is on a new theme, the environmental sustainability, with the aim to equip students with strategic concepts that will enable them to deal with topical issues such as the climate change, global warming and energy availability. Discussions on multinational firms and small entrepreneurial ventures in the book cover a variety of issues to help students learn about strategic alternatives and implementation programs. Through a range of cases from actual organizations and business houses, this book illustrates how strategic management can help in improving operational performances by aligning business goals with performance measures.
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