Online Public Access Catalogue (OPAC)
Library,Documentation and Information Science Division

“A research journal serves that narrow

borderland which separates the known from the unknown”

-P.C.Mahalanobis


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1. Managing and growing a cultural heritage web presence a strategic guide

by Ellis Mike.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: London Facet 2011Availability: Items available for loan: [Call number: 659.144 El47] (1).
2. Managing brand equity : [electronic resource] Capitalizing on the value of a brand name.

by Aaker, David A.

Material type: Text Text; Format: print available online remote Publisher: New York, Free Press. 1991Online access: Free eBook from the Internet Archive | Additional information and access via Open Library Availability: No items available
3. New directions in information behaviour [electronic resource] / edited by Amanda Spink and Jannica Heinstr�om.

by Spink, Amanda | Heinstr�om, Jannica, 1970-.

Material type: Text Text; Format: available online remote; Literary form: Not fiction Publisher: Bingley, U.K. : Emerald, 2011Online access: EBSCOhost Availability: No items available
4. Seven steps to a rewarding transitional career [electronic resource] : getting work in a tough economy / Richard J. Pinsker.

by Pinsker, Richard J.

Material type: Text Text; Format: available online remote; Literary form: Not fiction Publisher: Amherst, Mass. : HRD Press, c2009Other title: Getting work in a tough economy | 7 steps to a rewarding transitional career.Online access: EBSCOhost Availability: No items available
5. Graphic design, referenced [electronic resource] : a visual guide to the language, applications, and history of graphic design / Bryony Gomez-Palacio and Armin Vit.

by Gomez-Palacio, Bryony | Vit, Armin.

Material type: Text Text; Format: available online remote; Literary form: Not fiction Publisher: Beverly, Mass. : Rockport Publishers, c2009Online access: EBSCOhost Availability: No items available
6. Taking part [electronic resource] : a twentieth-century life / Robert Josephy ; foreword by Albert E. Stone.

by Josephy, Robert, 1903-1993.

Material type: Text Text; Format: available online remote; Nature of contents: biography; Literary form: Not fiction Publisher: Iowa City, Iowa : University of Iowa Press, c1993Online access: EBSCOhost Availability: No items available
7. George Cruikshank's life, times, and art. Vol. 1, 1792-1835 [electronic resource] / Robert L. Patten.

by Patten, Robert L.

Material type: Text Text; Format: available online remote; Nature of contents: biography; Literary form: Not fiction Publisher: New Brunswick, N.J. : Rutgers University Press, c1992Online access: EBSCOhost Availability: No items available
8. Inside the business of graphic design [electronic resource] : 60 leaders share their secrets of success / Catharine Fishel.

by Fishel, Catharine M.

Material type: Text Text; Format: available online remote; Literary form: Not fiction Publisher: New York : Allworth Press, c2003Online access: EBSCOhost Availability: No items available
9. Conquering consumerspace [electronic resource] : marketing strategies for a branded world / Michael R. Solomon.

by Solomon, Michael R.

Material type: Text Text; Format: available online remote; Literary form: Not fiction Publisher: New York : AMACOM, c2003Online access: EBSCOhost Availability: No items available
10. Citizen brand [electronic resource] : 10 commandments for transforming brands in a consumer democracy / Marc Gob�e.

by Gob�e, Marc.

Material type: Text Text; Format: available online remote; Literary form: Not fiction Publisher: New York : Allworth Press, c2002Other title: 10 commandments for transforming brands in a consumer democracy | Ten commandments for transforming brands in a consumer democracy.Online access: EBSCOhost Availability: No items available
11. Brain tattoos [electronic resource] : creating unique brands that stick in your customers' minds / Karen Post ; foreword by Jeffery H. Gitomer ; afterword by Michael Tchong.

by Post, Karen | Gitomer, Jeffrey H | Tchong, Michael.

Material type: Text Text; Format: available online remote; Literary form: Not fiction Publisher: New York : AMACOM, c2004Online access: EBSCOhost Availability: No items available
12. Career as an advertising artist [electronic resource] : graphic designer, creative director, illustrator.

by Institute for Career Research.

Edition: [Rev.].Material type: Text Text; Format: available online remote; Literary form: Not fiction Publisher: Chicago : Institute for Career Research, c2006Online access: EBSCOhost Availability: No items available
13. Rapid viz [electronic resource] : a new method for the rapid visualization of ideas / Kurt Hanks & Larry Belliston.

by Hanks, Kurt, 1947- | Belliston, Larry, 1949-.

Edition: 3rd ed.Material type: Text Text; Format: available online remote; Literary form: Not fiction Publisher: Boston, Mass. : Thomson Course Technology PTR, c2006Online access: EBSCOhost Availability: No items available
14. Communication design [electronic resource] : principles, methods, and practice / Jorge Frascara.

by Frascara, Jorge.

Material type: Text Text; Format: available online remote; Literary form: Not fiction Publisher: New York : Allworth Press, c2004Online access: EBSCOhost Availability: No items available
15. Design literacy [electronic resource] : understanding graphic design / Steve Heller.

by Heller, Steven.

Edition: 2nd ed.Material type: Text Text; Format: available online remote; Literary form: Not fiction Publisher: New York City : Allworth Press, c2004Online access: EBSCOhost Availability: No items available
16. The graphic designer's and illustrator's guide to marketing & promotion [electronic resource] / Maria Piscopo.

by Piscopo, Maria, 1953-.

Material type: Text Text; Format: available online remote; Literary form: Not fiction Publisher: New York : Allworth Press, c2004Other title: Marketing and promotion.Online access: EBSCOhost Availability: No items available
17. The education of a graphic designer [electronic resource] / edited by Steven Heller.

by Heller, Steven.

Edition: 2nd ed.Material type: Text Text; Format: available online remote; Literary form: Not fiction Publisher: New York : Allworth Press, c2005Online access: EBSCOhost Availability: No items available
18. The graphic design business book [electronic resource] / Tad Crawford.

by Crawford, Tad, 1946- | Graphic Artists Guild (U.S.).

Material type: Text Text; Format: available online remote; Literary form: Not fiction Publisher: New York : Allworth Press : Graphic Artists Guild, c2005Online access: EBSCOhost Availability: No items available
19. How to grow as an illustrator [electronic resource] / Michael Fleishman.

by Fleishman, Michael, 1951-.

Material type: Text Text; Format: available online remote; Literary form: Not fiction Publisher: New York, NY : Allworth Press, c2007Online access: EBSCOhost Availability: No items available
20. Brandjam [electronic resource] : humanizing brands through emotional design / by Marc Gob�e.

by Gob�e, Marc | Design Management Institute (Boston, Mass.).

Material type: Text Text; Format: available online remote; Literary form: Not fiction Publisher: New York : [Boston, Mass.] : Allworth Press ; Design Management Institute, c2007Online access: EBSCOhost Availability: No items available
Library, Documentation and Information Science Division, Indian Statistical Institute, 203 B T Road, Kolkata 700108, INDIA
Phone no. 91-33-2575 2100, Fax no. 91-33-2578 1412, ksatpathy@isical.ac.in


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