000 01046cam a2200289 a 4500
001 productmanagemen00lehm
003 CaSfIA
005 20140120101805.0
007 cr||||
008 930330s1994 ilua b 001 0 eng
010 _a 93010645 //r94
020 _a0256116237 (recycled paper)
040 _aDLC
_cDLC
_dDLC
_dCaSfIA
050 0 0 _aHF5415.15
_b.L44 1994
082 0 0 _a658.5/6
_220
100 1 _aLehmann, Donald R.
245 1 0 _aProduct management /
_h[electronic resource]
_cDonald R. Lehmann, Russell S. Winer.
260 _aBurr Ridge, Ill. :
_bIrwin,
_cc1994.
300 _axxiii, 437 p. :
_bill. ;
_c25 cm.
440 4 _aThe Irwin series in marketing
504 _aIncludes bibliographical references and indexes.
650 0 _aProduct management.
700 1 0 _aWiner, Russell S.
856 4 1 _uhttp://www.archive.org/details/productmanagemen00lehm
_zFree eBook from the Internet Archive
856 4 2 _uhttp://www.openlibrary.org/books/OL1402666M
_zAdditional information and access via Open Library
942 _cEB
999 _c263828
_d263828