Online Public Access Catalogue (OPAC)
Library,Documentation and Information Science Division

“A research journal serves that narrow

borderland which separates the known from the unknown”

-P.C.Mahalanobis


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Marketing today; [electronic resource] a basic approach [by] David J. Schwartz.

By: Material type: TextTextPublication details: New York, Harcourt Brace Jovanovich [1973]Description: xix, 716 p. illus. 24 cmISBN:
  • 0155550810
  • 9780155550810
Subject(s): DDC classification:
  • 380
LOC classification:
  • HF5415 .S36138
Other classification:
  • 85.40
Online resources:
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