Strategic marketing / (Record no. 277469)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01054nam a2200289Mi 4500 |
| 001 - CONTROL NUMBER | |
| control field | strategicmarketi3rd00crav |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | CaSfIA |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20140120102041.0 |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION | |
| fixed length control field | cr|||| |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 920206s1991 xxua 000 0 eng d |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | |
| Description conventions | ppiak |
| Language of cataloging | slv |
| Transcribing agency | SILIS |
| Modifying agency | CaSfIA |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0256087938 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780256087932 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (OCoLC)454920051 |
| 044 ## - COUNTRY OF PUBLISHING/PRODUCING ENTITY CODE | |
| MARC country code | xxu |
| ISO country code | usa |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Cravens, David W. |
| 245 00 - TITLE STATEMENT | |
| Title | Strategic marketing / |
| Medium | [electronic resource] |
| Statement of responsibility, etc | David W. Cravens. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 3rd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Homewood (Ill.) ; |
| -- | Boston : |
| Name of publisher, distributor, etc | Irwin, |
| Date of publication, distribution, etc | 1991. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | XXVII, 833 : |
| Other physical details | graf. prikazi ; |
| Dimensions | 25 cm. |
| 490 1# - SERIES STATEMENT | |
| Series statement | The Irwin series in marketing |
| 653 0# - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | trzenje |
| -- | strategija trzenja |
| -- | management |
| -- | poslovne odlocitve |
| -- | case study |
| 830 #4 - SERIES ADDED ENTRY--UNIFORM TITLE | |
| Uniform title | The Irwin series in marketing. |
| 856 41 - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | <a href="http://www.archive.org/details/strategicmarketi3rd00crav">http://www.archive.org/details/strategicmarketi3rd00crav</a> |
| Public note | Free eBook from the Internet Archive |
| 856 42 - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | <a href="http://www.openlibrary.org/books/OL1880025M">http://www.openlibrary.org/books/OL1880025M</a> |
| Public note | Additional information and access via Open Library |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | E-BOOKS |
No items available.
