Word-of-mouth marketing / (Record no. 291977)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01813cam a2200553 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | wordofmouthmarke00wils |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | CaSfIA |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20140120102325.0 |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION | |
| fixed length control field | cr|||| |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 900514s1991 nyua 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 90039271 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | |
| Transcribing agency | DLC |
| Modifying agency | UKM |
| -- | NLGGC |
| -- | BTCTA |
| -- | YDXCP |
| -- | OCLCG |
| -- | ZWZ |
| -- | CaSfIA |
| 015 ## - NATIONAL BIBLIOGRAPHY NUMBER | |
| National bibliography number | GB92-3705 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0471524956 : |
| Terms of availability | $24.95 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780471524953 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (OCoLC)21760942 |
| 043 ## - GEOGRAPHIC AREA CODE | |
| Geographic area code | n-us--- |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.5 |
| Item number | .W59 1990 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8/12 |
| Edition number | 20 |
| 084 ## - OTHER CLASSIFICATION NUMBER | |
| Classification number | 85.40 |
| Source of number | bcl |
| 029 1# - (OCLC) | |
| OCLC library identifier | UKM |
| System control number | b9203705 |
| 029 1# - (OCLC) | |
| OCLC library identifier | NLGGC |
| System control number | 063077221 |
| 029 1# - (OCLC) | |
| OCLC library identifier | YDXCP |
| System control number | 418539 |
| 029 1# - (OCLC) | |
| OCLC library identifier | NZ1 |
| System control number | 3682608 |
| 029 1# - (OCLC) | |
| OCLC library identifier | AU@ |
| System control number | 000007329917 |
| 029 1# - (OCLC) | |
| OCLC library identifier | AU@ |
| System control number | 000011383982 |
| 029 1# - (OCLC) | |
| OCLC library identifier | ZWZ |
| System control number | 021588716 |
| 029 1# - (OCLC) | |
| OCLC library identifier | UNITY |
| System control number | 036025550 |
| 029 1# - (OCLC) | |
| OCLC library identifier | UKHCL |
| System control number | 0471524956 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Wilson, Jerry R., |
| Dates associated with a name | 1944-2005. |
| 245 10 - TITLE STATEMENT | |
| Title | Word-of-mouth marketing / |
| Medium | [electronic resource] |
| Statement of responsibility, etc | Jerry R. Wilson. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New York : |
| Name of publisher, distributor, etc | J. Wiley, |
| Date of publication, distribution, etc | c1991. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xv, 256 p. : |
| Other physical details | ill. ; |
| Dimensions | 24 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Includes index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Customer services |
| Geographic subdivision | United States |
| General subdivision | Public opinion. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Consumer satisfaction |
| Geographic subdivision | United States. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Consumer behavior |
| Geographic subdivision | United States. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Advertising |
| General subdivision | United States. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Public opinion |
| Geographic subdivision | United States. |
| 653 0# - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Sales promotion |
| 650 17 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing. |
| Source of heading or term | gtt |
| 650 17 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Publieke opinie. |
| Source of heading or term | gtt |
| 650 17 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Consumentengedrag. |
| Source of heading or term | gtt |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing. |
| Source of heading or term | ram |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Publicité |
| Geographic subdivision | Etats Unis. |
| Source of heading or term | ram |
| 856 41 - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | <a href="http://www.archive.org/details/wordofmouthmarke00wils">http://www.archive.org/details/wordofmouthmarke00wils</a> |
| Public note | Free eBook from the Internet Archive |
| 856 42 - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | <a href="http://www.openlibrary.org/books/OL1878905M">http://www.openlibrary.org/books/OL1878905M</a> |
| Public note | Additional information and access via Open Library |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | E-BOOKS |
No items available.
